Builders and home owners want a house that lasts, that’s safe and provides a quiet living space. This target group, as well as architects and urban planners are precisely addressed in our campaign promoting limestone as a premium construction material. So, just like brick after brick, we place ad after ad in popular magazines and trade journals.
Lively, cosmopolitan, boundless. That’s Berlin. In 2016 political party Bündnis 90/Die Grünen have committed themselves to ensuring that everyone in the city of 3.5 million can be who they are, and the city remains a great place to live. The party encourages freedom in the elections for the Berlin House of Representatives. We are spreading their call through precisely adjusted target group orientation among repeat voters and undecided, as well as multipliers in politics and society.
We use the city’s important media pages, YouTube and Facebook, to deliver the „green“ agenda as a video message. Offline, the campaign is displayed in the cityscape on billboards, static stickers on charging stations and on a rolling mega banner. With great success. The Green Party won 27 seats in Berlin’s city parliament.